The Canadian Country Music Association® (CCMA®) Launches Online Auction in Support of the CCMA Foundation
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The Canadian Country Music Association® (CCMA®) Launches Online Auction in Support of the CCMA Foundation

Wednesday, 4th December

THE CANADIAN COUNTRY MUSIC ASSOCIATION® (CCMA®) LAUNCHES ONLINE AUCTION IN SUPPORT OF THE CCMA FOUNDATION 

The CCMA Foundation Festive Fundraiser Runs Through December 18

 

 

Toronto, ON (December 4, 2024) – Today, The Canadian Country Music Association (CCMA) is thrilled to announce the launch of the CCMA Foundation Festive Fundraiser, an online auction running from December 4 to December 18 to raise funds in support of The CCMA Foundation. Offering exclusive music memorabilia and once-in-a-lifetime VIP experiences, the auction provides a unique opportunity for fans and supporters to give back to the Canadian country music community while celebrating the transformative power of country music.

Proceeds from the Festive Fundraiser will directly support the CCMA Foundation’s mission to Educate, Elevate, and Celebrate Canadian talent, ensuring meaningful opportunities for artists and industry professionals alike.

The CCMA Foundation Festive Fundraiser’s auction lineup features:

  • Exclusive memorabilia: Signed guitars, merch items, albums, and more from some of country music’s biggest stars
  • VIP experiences: Access to some of Canada’s top festivals and tours, meet-and-greet opportunities, a 2025 CCMA Awards Kelowna package, and more

“The commitment of the CCMA, through the CCMA Foundation, to uplift the Canadian country music community shines through initiatives like the Festive Fundraiser,” shares Amy Jeninga, President, CCMA. “With the generosity of our artists, partners, and fans, this initiative enables us to empower the Canadian country music community, celebrate achievements, and foster a more inclusive and vibrant industry.”

Join us in making a difference this holiday season. Visit can.givergy.com/ccma to view the full list of auction items and place your bids.

 

KEY MESSAGING AND PROMOTIONAL ASSETS CAN BE FOUND HERE

 


 

About The CCMA Foundation

The CCMA Foundation is dedicated to fostering a vibrant and inclusive country music community. Through its three core pillars, the Foundation works to:

  • Educate: Provide learning opportunities on financial stability, mental health, and grants, helping artists and professionals thrive.
  • Elevate: Promote diversity, equity, and inclusion by amplifying underrepresented voices and creating pathways for emerging artists.
  • Celebrate: Honour industry milestones and achievements to foster pride and a shared sense of success.
  • Charity Registration Number: 100762590RR001

 

About The Canadian Country Music Association® (CCMA®)

Established in 1976, the CCMA® is a membership-based, not-for-profit organization dedicated to the promotion and recognition of Canadian country music. Built upon the foundation to educate, elevate, and celebrate Canadian talent, the CCMA progressively heralds the spirit, community, and creativity that country music fosters through year-round initiatives, culminating every fall with Country Music Week and the Canadian Country Music Association Awards.

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